http://economix.blogs.nytimes.com/2013/05/31/how-to-cure-the-college-dropout-syndrome/?ref=business
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"In preparing for battle, I have found that plans are useless, but planning is indispensable." (General Dwight D. Eisenhower)
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Peter Cappelli is the George W. Taylor professor of management at the Wharton School (UPENN) and the director of Wharton's Center for Human Resources. Cappelli coined the term "purple squirrels" to describe what employers say they want when searching for employees because they are in no hurry to fill jobs. So, unless they find the perfect person, they won't fill the job.
As Cappelli says, "Employers are quick to lay blame. Schools aren't giving kids the right kind of training. The government isn't letting in enough high-skill immigrants. The list goes on...But I believe the real culprits are the employers themselves...With an abundance of workers to choose from, employers are demanding more of job candidates than ever before. They want prospective workers to be able to fill a role right away, without any training or ramp-up time...In other words, to get a job, you have to have that job already...It's a Catch-22 situation for workers - and it's hurting companies and the economy."
Cappelli concludes: "To get America's job engine revving again, companies need to stop pinning so much of the blame on our nation's education system. They need to drop the idea of finding perfect candidates and look for people who could do the job with a bit of training and practice."
From Cappelli's article in the Wall Street Journal which was recently re-published this past week, Cappelli quotes data from the staffing company ManpowerGroup which reports that 52% of employers surveyed say they have difficulty filling positions because of talent shortages. As Cappelli says, "...the problem is an illusion." More data from that survey:
* 47% of employers blame prospects' lack of hard job skills or technical skills
* 35% of companies cite candidates' lack of experience
* 25% of companies blame lack of business knowledge or formal qualifications
* 28% of companies are increasing staff training and development
With that last bullet above, I suspicion that these are departments that were eliminated to reduce costs and are now being restored as companies realize the positive impact these departments have on productivity.
Now, if we could link up Cappelli's thoughts with the work of Jeffry Selingo, former editor of The Chronicle of Higher Education and author of the new book College (Un)Bound, there might be some progress in how we look at employment and training for high school and college graduates.
Selingo's perspective is: what needs to be done about the fact that slightly more than 50% of American students who enter college leave with a bachelor's degree? It begins with college selection: students end up poorly matching their campus - a third of students now transfer and many drop out. In addition: "...we have this fascination with the bachelor's degree in the United States, and we think everyone needs to earn one at the same point in their lifetime, enrolling at 18 years old." Not everyone is ready for college at 18.
Plus, as Selingo looks at it, campus culture and money play a role, "If you go to a college with a low graduation rate, your peers have an impact on your thinking: if no one else is graduating in four years, why should I?"
So, why does everyone have to go to college at 18? Again Selingo, "For some, a two year degree might be more appropriate at 18. And, recent studies of wage data of college graduates...show that the wage returns of two year technical degrees are greater than many bachelor's degrees in the first year after college...Let's think of extending the period for a bachelor's to be sure more students succeed in getting one. We don't need alternatives to the bachelor's degree, just more constructive detours on the pathway to college for those who are not ready at 18."
The Way Forward
According to Selingo, in 2023 the biggest difference in the college curriculum will be that more courses will be taught in the hybrid format: a mix of face to face and online. That will allow for a more personalized experience for students so they can learn at their own pace and break the traditional idea of the academic calendar where everyone needs to start in September and end in May.
According to Cappelli, there are three ways in which employees can get the skills they need without the employer having to invest in a lot of upfront training:
* Work with education providers: community colleges in many states have proved to be good partners with employers by tailoring very applied course work to the specific needs of the employer.
* Bring back aspects of apprenticeship: apprentices are paid less while they are mastering their craft - so employers aren't paying for training and a big salary at the same time.
* Promote from within: employees have useful knowledge that no outsider could have and should make great candidates for filling jobs higher up.
If the best companies and colleges listen to what Cappelli and Selingo have to say, unemployment rates will go lower and college graduation rates will go up.
I hope for the best.
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Companies don't want to train because they haven't been training on a large scale basis. In most companies there's a huge gap in the workforce, comprising of baby boomers and Millenials. That's two decades plus. Most employers probably geared their training towards baby boomers more than two decades ago, confident they were training the next generation of workers. And they were. There were plenty of baby boomer workers. But they slacked off in between. Now, it's a different environment and culture of employees.
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